Local Study

Make the best decisions for your local market

Local awareness, travel habits, catchment area, residents' expectations, transportation: get actionable insights from your local targets in 48 hours with Episto.

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Local Study Illustration

48hfieldwork completed on average

+100geolocated local studies

targeting by postal code or IRIS

30+addressed sectors

What is a local study ?

A local study collects insights from a geographically targeted population: residents of a city, a neighborhood, a catchment area, or a region. It allows for making decisions about location, communication, or offerings grounded in the realities of a specific territory.

Catchment Area

Define and measure the commercial potential of a specific area around an existing or upcoming point of sale.

Local Habits

Mobility, foot traffic, preferred businesses: understand the behaviors rooted in your territory.

Residents' Expectations

Gather residents' opinions before a project of establishment, transformation, or local communication.

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In which cases to launch a local study ?

  • Évaluer le potentiel d'un territoire avant d'y ouvrir un point de vente
  • Mesurer la notoriété de votre marque auprès des habitants d'une zone précise
  • Comprendre les habitudes locales pour adapter votre offre ou communication
  • Tester l'intérêt d'une population locale pour un nouveau service
  • Comparer la perception de votre marque d'une région à l'autre
  • Recueillir l'avis des riverains avant un projet d'implantation

How does Episto conduct your studies?

From questionnaire design to insight delivery, everything is integrated on the platform.

  1. 1

    Framing & questionnaire

    We define your objectives and design your study questionnaire: either independently or with our team of experts. Validation within 24 hours.

  2. 2

    Multi-source recruitment

    All your targets everywhere in the world via social networks or from your own contacts through your customer databases!

  3. 3

    Fieldwork & AI analysis

    Visualization of your collected results in real-time on your project interface with all the necessary features for data analysis and export.

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Why Episto ?

From questionnaire design to insights delivery, everything is integrated on a single platform.

A conversational questionnaire

Engage your respondents with a smooth and natural interview experience, with verbatims up to 3 times longer.

Your studies in a few days

A field completed in an average of 48 hours, from launch to analysis, without compromising on quality.

Qualitative and quantitative together

Thanks to AI, combine actionable data and rich insights in a single study.

All your targets accessible

Through social networks or your own databases, reach all types of respondents around the world.

Live results

Your data accessible, translated, and analyzable in real-time on the Episto platform.

Expert support

The Episto team is by your side at every step, or independent if you prefer.

All your questions about

Find the answers to your questions here or contact us directly!

A classic collection project is completed in less than a week, from briefing to the availability of results. A need for support on questionnaire drafting and/or analysis can logically extend this timeframe.

Yes : a single platform to design, program, launch, and analyze your quantitative and qualitative studies. All the necessary features are available to you on the Episto platform.

Episto covers over 190 countries through social sampling via social media, which is used worldwide. Multi-country studies are launched and monitored simultaneously from the same platform.

AI is involved at every stage of your studies: generating questionnaires, automatically conducting qualitative interviews, analyzing and coding verbatim responses, and AI Insights assistant to question your results as you would with an expert. These features save our clients entire days of work per project.

Yes, Episto Connect includes a module to distribute your questionnaire directly from the platform to your CRM database, via email or SMS. You can also combine your internal database with social sampling recruitment to reach non-customers.

Episto's social sampling method has undergone rigorous parallel testing by the biggest research institutes (Opinionway, Kantar, Ifop, GfK). The non-compensation of respondents is the number one guarantee against over-reporting biases and professional respondents. Additionally, Episto can implement, in addition to its usual quality controls, other ad hoc controls on your study.

Episto is a French platform whose data is hosted in Europe, in total compliance with GDPR. This is a particularly important point for large brands and institutions that have strict requirements regarding data sovereignty.

Ready to discover the Episto solutions?

Reliable, fast, and actionable insights for your next decisions.

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